March 25, 2014 - No Comments! Emotional users This article takes a "look at how traditional psychological principles can be used to enhance our user experience decision making and influence user’s decision making on an emotional level." http://theuxreview.co.uk/driving-more-valuable-customer-journeys-with-emotion-mapping-part-1/ Published by: benbrewer in UX Facebook Share on Facebook Twitter Share on Twitter Google+ Share on Google+